Monday, January 05, 2009

The Weight Loss Cure “They” Don’t Want You To Know About


I was just surfing the net and came across an online debate over this book called The Weight Loss Cure “They” Don’t Want You To Know About written by a top notch millionaire marketer called Kevin Trudeau.

There were basically two groups of people talking about it.

The supporters who claim to have followed the plan and lost lots of weight in a relatively short time and have managed to keep it off.

And then, there are the non-supporters who deride the plan for being difficult to follow (requires colonic cleansing for 15 days, consumption of expensive organic vegetables and fruits, expensive herbs and HCG injections which are not proven for weight loss) as it is simply too complex and too expensive.

The Weight Loss Cure "They" Don't Want You to Know About is a three-phase program. In the first phase, dieters switch to an organic diet with a long list of "dos and don'ts" and a very short list of allowable foods. Dieters begin rituals of colonics, liver cleansings, and other unconventional procedures that are supposed to cleanse and rejuvenate the body to prepare it for weight loss.

Phase 2 is the weight loss phase, and includes daily injections of hCG -- human chorionic gonadotropin, a hormone found in the urine of pregnant women. This aspect of the program is unusually challenging, since hCG injections are not approved for weight loss treatment in the U.S. Thus it's almost impossible to find a health care provider willing to do the injections.

In the third, "eating right, eating less" phase, hCG injections cease. But the cleanses and other unusual recommendations continue, and allowable food continues to be solely from organic sources.The fourth phase is the final cleansing phase, and includes cleanses of the kidneys and liver, and parasite and heavy metal detoxification.

Trudeau claims the "cure" has been suppressed by the American Medical Association, the FDA, and "other medical establishments throughout the world" because drug companies and the establishment are withholding information to keep Americans fat so they can make billions of dollars from drugs and surgery.While I think his views are rather extremist, this author, without medical or nutritional credentials, is a controversial and very successful businessman who has made a career from hawking natural "cures" via infomercials and books.

There is also much controversy about his book partially due to the fact that the author did an infomercial that stated that once you are done with the regiement, you will never gain your weight back. But when unsuspecting individuals purchase they book and actually read it, they find out that in addition to following a strict regiment requires colonic cleansing for 15 days, consumption of expensive organic vegetables and fruits, expensive herbs and HCG injections, in order to keep the weight off, they have to stick to low calorie limited food regiment for life!

To be fair, I think those people are really creating too much of a big hoo haa over this issue. As I always share with my clients.. we are where we are now and what we are now because of our past. Our past actions.. which comes from our past decisions.. which comes from our mindsets. If we do not change any of these and continue to have the same mindsets, same decisions and same actions, it is only logical that we will arrive at the same conclusion some xx months down the road. There is simply no free lunch in this world!

However, I do agree that a life forever without any treats like ice creams and sugary drinks, cakes and stuff like that can be quite sad and going on a low calorie diet for life just to lose weight, in my personal opinion, is not exactly a healthy way to do so. People I know who are on this sort of diet usually claim it to be healthy but I often find that they look pale and sickly.

Intrigued by how he managed to sell millions of copies of the book, I read about the things that they do in the programme and the reasoning behind them. Actually, I don’t think they are very much different from the detox programmes that I customize for people.

In fact, I think my detox programme is far better than this touted weight loss cure.

Here’s why:


  1. There are no complex programs to follow in my detox program

  2. There is no need to commit to consuming expensive organic foods

  3. There is no need for any colonic procedures but a mere consumption of a good fibre product to take care of the colonic waste. Have been using it for many years and works perfectly well with all body types with no risk of dyhydration as per in colonics.

  4. There is no need to inject HCG to prevent muscle loss and your body naturally loses fats and builds muscles

  5. In my program, there is no need to keep free of lotions and use special shower filters even though I do have similar products and agree it would be nice to be free of all chemicals

  6. The health foods I recommend in my detox naturally help you do heavy metal detoxification, build muscle, cleanse your liver and other organs and there are no complicated phases to follow.. your body goes into the right phase when it feels the timing is right. After all, nature knows best.

  7. There is no fear of nutritional defeciency because your energy level and nutritional intake is fully supplemented by the health foods I recommend.

  8. I, too, have tonnes of ‘successful’ testimonials who have lost their weight and kept it off and so far no one slamming me for my weight loss methods yet ;)

But well, the good marketeer, even though a very contraversial one, is a millionaire many times over from selling this book and his book is an amazon top seller. I guess I will just need to hone my marketing skills to reach out to more people :)


Anyway, if you want to find out how to lose up to 5kg within 5 days and learn to keep it off, email Angel at verity@yahoo.com